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Wildberries and Ozon

Cards that win the click on a phone screen

Main image, infographic slides and rich content — from 20,000 ₽

On a marketplace your product competes as a thumbnail the size of a matchbox. We design the main image to stand out in the category feed, put the benefits in the order buyers actually ask about them, and keep every caption readable without zooming in.

from 20,000 ₽ 5–8 days WB and Ozon formats editable sources
Request cards See our work Get an estimate
Marketplace product card slides with infographics

What you receive

A complete set of visuals for one listing, ready to upload.

Category and competitor analysis Slide plan with message order Main image designed for the feed 5–8 infographic slides Benefits in buyer language Size, volume and set contents Usage or care instructions Composition or material callouts Photo retouch and background clean-up Colour correction across slides Rich content blocks Correct sizes for WB and Ozon Mobile legibility check Moderation-safe design Editable source files Two revision rounds

Not included: photo shoots, product copywriting for the listing description, SEO keyword research and account management. We can work alongside your marketplace manager.

Formats and pricing

Same prices as our Russian price list, quoted in roubles. A range of products is always cheaper per item.

One card
from 20,000 ₽
5–8 days
  • Main image plus 5–8 slides
  • Infographics and captions
  • Photo retouch
  • Files for WB or Ozon
most requested
Card and rich content
from 30,000 ₽
1–2 weeks
  • Everything from one card
  • Rich content blocks
  • Files for both marketplaces
  • Editable templates
Product line
from 45,000 ₽
2–3 weeks
  • 3–5 products in one system
  • Shared template and colour logic
  • Rich content for each item
  • Guide for adding new SKUs

Prices depend on the number of slides and the state of your photos. Send the product link and we will quote it exactly — or use the estimate tool.

How we work

Five stages, with the slide plan approved before design starts.

1Brief and product

What the product is, who buys it, what questions and objections come up most often in reviews and chats.

1 day
2Category analysis

We look at the top listings in your category to see what the feed already looks like and how to stand out in it.

1–2 days
3Slide plan

A written plan: which message goes on which slide and in what order. This is where most of the sales effect comes from.

1 day
4Design

Main image first, then the remaining slides and rich content, all checked at thumbnail size on a phone.

3–4 days
5Files and upload

Correct sizes for each marketplace, editable sources, and support if moderation asks for changes.

1 day

Recent cards and product visuals

Different categories, one principle: readable at thumbnail size.

Product card slides
Card slides with benefit infographics
Smolly Lolly product visuals
Smolly Lolly — product range in one system
Berry Bloom product branding
Berry Bloom — label and card style
Wild Brew packaging visuals
Wild Brew — packaging and listing visuals
Infographic layouts
Infographic layouts reused across SKUs
OTTO product identity
OTTO — identity extended to product cards

Why cards lose sales

Six mistakes we specifically design against.

Main image lost in the feed

A dark or busy first frame disappears among competitors. We test the main image at real thumbnail size.

Text too small

Captions designed on a laptop become unreadable on a phone. We cap the amount of text per slide.

Features instead of benefits

“380 g” means little on its own. “Enough for a month of daily use” answers the buyer’s real question.

Wrong slide order

The strongest argument belongs on slide two, not slide seven where nobody scrolls.

Every SKU looks different

A shared template makes the range look like a brand and cuts the cost of each new listing.

Moderation rejections

Forbidden claims, contact details and competitor marks get cards blocked. We design within the rules.

Questions before we start

The things sellers ask most often.

How much does a product card cost?

One card with a main image and infographic slides starts at 20,000 ₽. A card with rich content starts at 30,000 ₽. A product line of three to five items in one visual system is 45,000 ₽ and up, because templates make each additional item cheaper.

How long does it take?

5–8 working days for one card: a day or two for the brief and category analysis, then the slide plan, design and revisions. A range of several products takes 2–3 weeks.

Do you shoot the product?

We do not run photo shoots, but we work with your photos: retouching, background removal, colour correction and composition. If the photos are unusable we say so honestly and can recommend a photographer, or build the card on renders of the packaging.

Will the cards pass moderation?

We design to current Wildberries and Ozon requirements: sizes and proportions, safe zones, no forbidden claims, no contact details or competitor logos. If moderation still objects, we fix the slides free of charge.

What files do we receive?

Ready-to-upload JPG or PNG files in the correct sizes for each marketplace, rich content blocks, plus editable sources so you can update prices, promo labels or text later.

Can you redesign cards that are not selling?

Yes. We review the category, the top competitors and your current slides, then say what is losing clicks: a weak main image, unreadable mobile text, benefits in the wrong order, or missing size and use information.

Send us the product

A link to the listing or a couple of photos is enough — we reply with a slide plan, a timeline and a firm quote.

Email us — design@kri-studio.art Get an estimate

We reply within one working day and can start with one card before scaling to the whole range.

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